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Contribution Details

Contribution Title Building an audience for conservation in Hong Kong
Main Author Alice C H Tsang
Co-authors -
Working Group Task Force on Public Engagement in Conservation
Type Paper
Keywords PEST, SWOT, marketing strategy, customer approach, audience building, extension and educational programmes, school culture day, conservation volunteers
Language English
Year / Venue 2008 New Delhi
in Publication ICOM Committee for Conservation 15th Triennial Meeting New Delhi India 22-26 September 2008
ISBN (publication) 978-81-8424-344-4
Publisher Allied Publishers

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